Eleventh Circuit Overturns FCC’s 1:1 Consent Rule at the 11th Hour

On January 24, 2025, the Eleventh Circuit made a landmark decision by vacating the FCC’s “one-to-one” consent requirement for marketing calls and texts under the Telephone Consumer Protection Act (TCPA). This ruling has significant implications for businesses and marketers, as it reaffirms the traditional interpretation of “prior express consent” under […]

How payment status’ work

Positive Status:  Paid, Deposited, Skip and Cleared Negative Status:  Pending, Returned Any payment made via the transaction box (lower right hand corner of the loan details page) will mark the olderst payment paid. Any debit card payment made on the loan details page will mark the scheduled payment “paid” if it’s […]

Crafting Non-Spammy Messages: Avoiding Common Pitfalls

In today’s digital landscape, standing out in a crowded inbox requires finesse. Here’s how to craft engaging texts and emails while dodging spam filters: 1. Personalization is Key Address recipients by name and tailor content to their interests to show genuine engagement. 2. Beware of Spammy Keywords Avoid excessive capitalization, […]

Unsubscribe for emails – Is it necessary?

Intro XL provides a placeholder that will allow your leads and borrowers unsubscribe from your marketing emails.  This placeholder is important for a number of reasons, but without getting into too many details, read this article.  The biggest reason is that you would rather a person unsubsribe than report you […]